Advertising inside ChatGPTYour ad, inside the answer.
OpenAI is rolling advertising out inside ChatGPT - the first genuinely new ad channel in years. We get your business in early: creative built for conversation, targeting built on intent, and measurement wired from day one.
- First-mover pricing, before the crowd arrives
- Ads written for answers, not feeds
- Cost per client reported, not cost per click
Asked inside ChatGPT, every minute.
- “best injury lawyer near me”
- “which crm fits a 5-person office”
- “best med spa for botox in scottsdale”
- “how do I pick a solar installer”
- “best accountant for a small llc”
- “who builds ecommerce stores”
Why should I care about this now?
Every channel was cheap once. This one is cheap now.
800M+people use ChatGPT every week (OpenAI, 2025)
the year OpenAI began rolling out ads. You’re early - that’s the point.
what most of your competitors have spent here so far
ad on screen inside an answer. Not a feed you scroll past.
Availability expands by market as OpenAI rolls out - see the FAQ for the honest version.
What does the ad actually look like?
This is what an ad in ChatGPT looks like.
Native, labeled, and only when it’s relevant - closer to a good recommendation than a banner.
Illustrative mockups based on OpenAI’s announced ad formats - final placements vary as the rollout expands.
What exactly do you handle?
The whole channel, handled.
Early access, handled
Eligibility, account setup, and the waitlist managed - you’re in line before your market opens.
Conversational creative
Ads that read like a good recommendation, because inside an answer that’s what converts.
Intent mapping
We map the prompts your buyers actually ask and the moments worth paying for.
Landing pages that close
The click lands on a page built for one job: turning that question into a booked call.
Measurement, wired
UTMs, pixels, CRM - you’ll know cost per client, not just cost per click.
The rest of the funnel
Google and Meta keep running alongside. One team, one report, no finger-pointing.
OK - how do we start?
Ready on day one.
Readiness audit
Your offer, your market, and whether ChatGPT ads are open for it yet - plus what to run meanwhile.
Creative + offer
Ad copy built for conversation, a landing page built to close, and tracking wired end to end.
Launch as it opens
The moment inventory is available in your market, you’re live - not starting the paperwork.
Measure, then scale
Weekly numbers in plain English. What a client costs, what to scale, what to kill.
How is this different from the ads I already run?
The feed vs. the answer.
Where it meets the buyer
ChatGPT adsInside the answer itself
Feed ads (Meta/TikTok): Mid-scroll interruption
Search ads (Google): Keyword results page
Competition on screen
ChatGPT adsOne ad
Feed ads (Meta/TikTok): Endless feed
Search ads (Google): 3-4 rivals + 10 links
Targeting
ChatGPT adsLive intent of the conversation
Feed ads (Meta/TikTok): Profiles + cookies
Search ads (Google): Keywords
Today’s pricing
ChatGPT adsLaunch-stage
Feed ads (Meta/TikTok): Rising for years
Search ads (Google): Rising for years
Who’s already there
ChatGPT adsAlmost no one
Feed ads (Meta/TikTok): Everyone
Search ads (Google): Everyone
We run all three - this page is about the one your competitors haven’t met yet.
What’s the catch?
The honest version.
OpenAI is rolling it out gradually - by market, format, and advertiser type. That’s exactly why this is the moment: the work that makes day one profitable (offer, creative, measurement, eligibility) happens before the gate opens. We handle that, and you go live as your market does.
A media budget you control plus our management fee. Early channels are historically underpriced - we size the budget to your market and report what a client costs, so the decision stays easy.
The conversation is the targeting. Your ad appears when the question is about what you sell - stronger intent than any audience list.
Formats are labeled and shown only when relevant. An ad that answers the question a person just asked reads like help, not noise - that’s the whole bet, and it’s why creative matters more here than anywhere.
No. This is additive - we keep your existing channels running and report them side by side, so budget flows to whatever wins.
Own the organic side of the same answers. That’s GEO - and we run it too.
How do I get in early?
Get in before it’s crowded.
Leave your details - we’ll audit your readiness, tell you honestly what’s open in your market today, and what to run until it is.
What are you selling? *
Monthly ad budget today?
Your name and contact details come in step 2.