R.A.S Group
R.A.S AI Search

GEO: when customers ask AI who to call, the answer should be you

Google gave you ten blue links to fight over. AI gives one answer. GEO - Generative Engine Optimization - is how your business becomes it: we build the facts, sources, and content the models read, across ChatGPT, Gemini, Claude, Perplexity, and Google's AI Overviews.

Named by AI, not just rankedBuilt on sources AI trustsMonthly service
In short

R.A.S Group is a GEO agency. Generative engine optimization, also called AI search optimization, answer engine optimization or LLM optimization, is the work that gets your business named when customers ask ChatGPT, Gemini, Perplexity or Google AI Overviews who to call. Where classic SEO competes for a spot on a results page, AI SEO competes for a mention inside the answer itself. We do GEO for small and mid-sized businesses and for larger companies, in English and Hebrew.

R.A.S AI Search

What You Get

Rankings and answers are different games. This is the full playbook for the second one - from audit to the month-over-month report.

  • AI Visibility Audit

    We run the prompts your buyers ask across every assistant and map exactly who gets named today - you or your competitors.

  • Entity Foundation

    Schema, structured data, and consistent business facts across the web - so the machines know exactly who you are.

  • Answer-Ready Content

    Pages written to be quoted: direct answers, real expertise, and the questions your buyers actually ask.

  • Citations AI Trusts

    Reviews, directories, and industry sources the models actually pull from when they write an answer.

  • Technical Readiness

    llms.txt, crawlability, and clean structure - the plumbing that decides whether AI can read you at all.

  • Monthly Visibility Report

    Your share of the answer, tracked assistant by assistant. Plain English, real numbers, month over month.

Our Process

How It Works

From invisible to cited - a method that promises the inputs and shows you the trend line.

  1. 01

    Audit

    We run your buyers' real questions across ChatGPT, Gemini, Perplexity, and AI Overviews - and document who gets named.

  2. 02

    Foundation

    Entities, schema, and answer-ready pages - the facts machines can quote with confidence.

  3. 03

    Authority

    Reviews, citations, and mentions on the sources AI already trusts. This is what moves the answer.

  4. 04

    Report

    Every month: your share of the answer, assistant by assistant. You'll watch your name enter the conversation.

The Answer

One question, one name

AI replies don't show a results page - they name one or two businesses. This is what that moment looks like, and what decides who gets picked.

ChatGPTGeminiPerplexityClaudeAI Overviews

Who's the best lawyer near me?

Based on reviews and proven expertise, Your business is a standout choice in your area.

  • Entity facts the models can verify
  • Citations from sources AI trusts
  • Pages written to be quoted
The Bottom Line

What Changes After We Work Together

  • 01

    Your name inside the answers buyers actually see

  • 02

    A foundation of facts and citations that compounds

  • 03

    A monthly report that shows exactly where you stand

Questions, answered

GEO (generative engine optimization) is the practice of getting large language models such as ChatGPT and Gemini to cite your business in their answers. SEO fights for a position in a list of links; GEO fights to be the name the model chooses, which depends on structured facts, sources the models trust, and content that answers questions directly.

We start with a visibility audit: asking ChatGPT, Gemini and Perplexity dozens of the questions your customers ask and recording who gets mentioned. Then we build your entity foundation (profiles, directories, structured data on your site), create content that answers those exact questions, and earn citations in the sources the models read. Every month we re-run the questions and report how many now return you.

First movement typically shows within 4 to 8 weeks, because several models read the web live. Stable visibility across dozens of questions typically takes 3 to 6 months, depending on competition and how much content and how many citations already exist.

No. In local and niche markets the models are often not settled on "the answer" yet, so a smaller business that gets its facts in order first can take the mention. We work with local service businesses as well as companies selling nationwide.

It extends it. Google itself shows AI Overviews above the results, so the same work serves both channels. If you already invest in SEO, GEO is the next layer; if you are starting now, both can be built together.

● Get in Touch

Tell us about your business challenge

Share what your business needs - we'll come back with a tailored solution.

  • Response within one business day
  • Free first discovery call
  • No commitment, no fine print
Prefer email? info@rasgroup.io