R.A.S Group
Construction

Stop bidding low to win the work

We build contractors and GCs the business behind the building: ads that bring real projects instead of price-shoppers, a CRM that runs estimates and follow-up, a website Google and clients respect, and job costing that shows your true margin before you sign the bid.

Inquiries screened for budget & scopeEstimates and bids on a systemJob costing down to true overhead
In short

For builders and general contractors the business is decided at the bid: whoever cuts price to win is working for someone else. We build contractor marketing and builder marketing that bring construction leads screened by budget and scope, a construction CRM to run estimates, projects and follow-up, a website with galleries of real work, and job costing that shows the margin before you sign.

Industry challenges

Sound familiar?

You do great work. But you're racing every cheap bidder to the bottom, running the company off texts and sticky notes, and you can't tell profit from revenue. Three pain points we see with almost every builder:

  • The race to the bottom on price

    Every bid you shave the number to win it - then finish the job with a busy crew and nothing left over. More revenue, zero margin, and you still can't say where the profit went.

  • The whole company runs through you

    Estimates, change orders, subs, the next bid - it all lives in your head, your truck, and a pile of texts. You can't take a day off because nobody else knows what's happening on the jobs.

  • Free estimates for tire-kickers

    Work comes from word-of-mouth, so the pipeline swings from slammed to dead - and half your 'leads' just want a free number to beat up their cheapest bidder.

Here's what it looks like with us

Marketing, systems, website, and job costing - one connected unit: real projects come in screened for budget and scope, estimates and follow-ups run on a CRM your team actually uses, and you know your true cost on every bid before you sign it.

What we build

Your complete solution

Four components that work as one unit - from the first inquiry to a job priced for real profit.

Real projects, not price-shoppers

Meta, Google, and TikTok campaigns built to bring in real construction work. Every inquiry is screened on budget, scope, and timeline before it reaches your phone - so free estimates stop going to bargain hunters.

Paid AdvertisingView service

Run every job from one place

A CRM built around how you work, with automatic follow-up and simple playbooks - how an estimate goes out, how a bid gets chased, how change orders get tracked - so the company stops living in your head.

CRM & Business SystemsView service

A builder Google and clients respect

A fast website with your project galleries, a fully set-up Google Business Profile, and a review engine that keeps growing - so when someone searches for a contractor nearby, you're the proven name they find first.

Websites & Landing PagesView service

Know your real cost on every bid

Job costing, unit costs, and true overhead - reviewed with you, so you see real margin instead of revenue, price to protect profit, and walk from the jobs that don't pencil out.

Analytics & ConsultingView service
Typical results

What happens when everything is connected

0

screening checks on every inquiry - budget range, scope, and timeline - before it reaches you

0/7

automatic follow-up so no bid goes cold while you're out on a jobsite

0%

of your ad spend accounted for - cost per inquiry and close rate, reviewed every week

* Figures represent typical results from projects in this industry - actual outcomes vary by organization.

Integrations

Connects with what you already use

Your growth engine connects to the tools that win and run jobs - advertising platforms, your CRM, and the automation layer that keeps every estimate moving.

Google Ads
Meta
WhatsApp
HubSpot
Make
Zapier
Google Sheets
Google Analytics
All integrations

Questions, answered

Simple questions at the start of the inquiry: what they want to build, at what scope and in what budget range. Someone whose budget does not fit gets a respectful answer, and someone who fits gets a site visit. Your time goes only to real projects.

Inquiries, site visits, estimates with open tracking, projects in progress with payment milestones, subcontractors and materials. All of it on mobile, because a contractor's office is the truck.

A costing model that includes materials, labor, subs, drive time and overhead, and shows the margin on every estimate before it goes out. Contractors discover that some of the jobs they chase lose money.

Yes, mostly because of Google: a customer who gets a referral checks you out before calling. A site with work galleries, reviews and service areas raises the share of referrals that convert and shows up in local searches.

CRM and automatic reply in two to three weeks, a first campaign within a month, a website in 4 to 6 weeks. You can start with one piece and add.

More expertise

More industries

Same complete solution, different fit - every industry gets an approach that speaks its language.

● Get in Touch

Tell us about your business challenge

Share what your business needs - we'll come back with a tailored solution.

  • Response within one business day
  • Free first discovery call
  • No commitment, no fine print
Prefer email? info@rasgroup.io